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Each fashion season brings a new visual language, a distinct tone, and a fresh creative brief—but what remains constant is the importance of location. The right space doesn’t just support a fashion shoot; it shapes the story, adds depth to the visuals, and anchors the collection within a mood or narrative.
At Shootfactory, we understand that every designer, stylist, and creative team is looking for something unique. That’s why we’ve curated a round-up of this season’s top fashion photography locations, from city interiors and architectural gems to boho hideaways and coastal dreamscapes. Whether you’re capturing couture, campaign content or indie editorial, these standout settings will set the scene perfectly.
Location: London, SE3
Tucked down a leafy lane in Blackheath, Jasmine House is a true modern marvel—flooded with natural light, bursting with greenery, and layered with sleek, bespoke design. Double-height windows, a waterfall quartzite kitchen island, and a Focus Magmafocus fireplace provide multiple architectural touchpoints to frame each shot. Whether styled for minimal elegance or a bold, artistic contrast, this four-storey shoot location offers an abundance of angles and atmosphere.
Location: London, SW8
With its refined blend of period features and a soft, neutral palette, this townhouse provides a peaceful and polished backdrop for high fashion. The historic architectural details and tall ceilings are grounded by light-filled, contemporary interiors—perfect for editorial shoots, bridal stories or minimalist fashion content with a timeless edge.
Location: London, N5
This Islington location is a quiet showstopper. A sculptural staircase winds dramatically through the heart of the home, surrounded by lime-washed plaster, timber tones and abundant natural light. The saw-tooth roof profile and industrial detailing nod to London’s creative past, while the refined aesthetic speaks directly to luxury modern design.
Location: Slough
Heron House offers an oasis of calm and mid-century styling, surrounded by greenery. With floor-to-ceiling sliding glass, Douglas-fir beams and a gentle flow from indoors to garden, it’s ideal for natural fashion photography, relaxed lifestyle shoots, and summer lookbooks that call for warmth and simplicity.
Location: Herefordshire
This reimagined threshing barn is a poetic space that balances rustic authenticity with crisp, contemporary minimalism. Triple-height ceilings, original beams, and stone walls, combined with steel-framed glazing, create a bold yet neutral setting where the fashion does the talking. A natural fit for modern heritage brands, countryside editorials, and luxury outdoor fashion.
Location: Oxfordshire
Think English estate grandeur meets relaxed garden elegance. This sprawling country house is surrounded by rose pergolas, a pool house with a fireplace and pizza oven, and over 60 acres of woods, lawns and orchards. Ideal for storytelling shoots with a narrative structure, layered styling, or seasonal fashion that incorporates scale and environment.
Location: Frensham
Earthy and romantic, this Victorian cottage mixes heritage charm with modern rustic design. Picture a 100-year-old olive tree growing from the kitchen island, glass crittall walls opening onto farmland, and a Mediterranean garden dining table with herbs sprouting from its centre, a go-to for artisanal brands, organic textures, and countryside storytelling.
Location: Whitstable
Set right on the beach, this bold black-brick house embraces the drama of its setting. Vaulted ceilings and an art studio vibe downstairs, panoramic sea views upstairs, and a tropical-style garden featuring palms and a hot tub make this an unforgettable shoot location for resort wear, swim campaigns, or any project with a raw coastal mood.
Location: London, N1
Creative meets commercial in this contemporary warehouse showroom. Polished wood, exposed brick, movable rugs, and directional lighting provide the tools to create setups that embody modern urban style. Whether you’re shooting streetwear or conceptual fashion, this East London hub makes it easy to pivot between looks.
Location: Ramsgate
A vast Georgian terrace overlooking the sea, filled with stripped plaster walls, exposed brick, antique props, and faded grandeur. This is one for the editorial purists—hauntingly beautiful, richly textured, and dripping with drama. Ideal for maximalist fashion, vintage styling, or art-inspired campaigns.
Location: London, NW2
This converted aircraft factory has the space and scale to support your biggest shoot. From the triple-height atrium to the penthouse residence, the mix of raw concrete, glass openings, and creative nooks allows you to craft narratives that feel lived-in, layered, and expansive. Fashion with an edge lives here.
Location: London, SE15
Derelict, open to the elements, and hauntingly beautiful. The Chapel is a raw and unforgettable space. There’s no heating or frills—just towering space, mood, and an eerie serenity that turns fashion into art. For dramatic stories and bold style statements, this one-of-a-kind location speaks volumes.
This season’s top fashion locations are more than just pretty spaces—they are active collaborators in your creative vision. Whether it’s a minimalist modern home, a rustic barn full of texture, or an atmospheric coastal escape, each setting offers something distinct to elevate your shoot.
At Shootfactory, we specialise in matching creative teams with locations that inspire. Explore the entire collection and discover your next fashion-forward backdrop—where storytelling, style, and space come together beautifully.